Celebrity Stephen Colbert Launches His Own Celebrity Lifestyle Brand

So many of us crave the one-of-a-kind, lovely, free-spirited lifestyle that will finally turn our boring existences into something blogworthy. Yet how can we be expected to achieve that without a very famous wealthy celebrity on whom we can model every last detail of our awful, plebian lives, right down to the napkins and coasters?

Last night, Stephen Colbert tossed himself into the ring of celebrity lifestyle brands, joining Blake Lively, Reese Witherspoon, and most of all Ms. GOOP herself, Gwyneth Paltrow.

Colbert ‘s Covetton House combines ‘classic Southern living, the breezy charm of the English countryside, and whatever they had leftover at the prop warehouse.” Check it out: